Liquor representatives rely on several forms of solicitation to gain new customers. What business solicitation strategy involves contacting potential customers with no prior contact?

Liquor sales representatives will use cold calling to target businesses that serve or sell alcohol to discuss products or schedule an appointment. This method involves calling a business without any prior contact to convince potential customers to purchase products or services.

Asked by Rachel Bortles · Last updated 5 years ago · 2.5K views · SOURCE